Deliberate Practice

Practice at its most effective is deliberate practice.

Research defines deliberate practice as purposeful, systematic, and focused practice, conducted with the specific goal of improving performance.

Practica Learning’s approach offers learners the chance to hone their skills in realistic 1:1 Deliberate Practice scenarios – immersive and realistic, followed by insightful emotional feedback and skills-based coaching.

What’s our methodology?

For organizations that want to improve the quality of their business conversations, we believe that an effective Deliberate Practice solution takes into account the nine elements pictured at right. The first five focus on real-time interpersonal engagement and feedback, and the remainder focus on brain-based learning research. Details of our Deliberate Practice Methodology (PDF).

Practica Learning has designed and implemented hundreds of thousands of business conversations ranging from client-facing sales and service to coaching, to leadership, to culture, diversity & inclusion, and change. And, as research supports expanding applications for what we do, we are designing courses for a growing range of disciplines. Our Deliberate Practice design and delivery methodology is based on our experience, delivering value to clients since 2000. The research of K.A. Ericsson, G. Colvin, and many others has validated our approach and reinforced the foundation from which we work.

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Deliberate Pracitce

I have managed people for 18 years and I was amazed at how much value practicing was. I fall into the same patterns of behavior without thinking about them. Practica's coaching really helped me bring my skills to the next level.


HR Lead
They really understand what we’re trying to do and they reinforce it extremely well by integrating all the key points into their coaching feedback. Their level of professionalism is like nothing I’ve dealt with before.


Senior Learning Consultant
The Roleplayer Coaches were amazing: they were my client exactly. In fact, I forgot it was a practice session and almost hung up after the first scenario. This is the most realistic training I've ever experienced.


Financial Services Representative